TTC Construction

2024 Marketing & Rebrand Proposal


Tell your story… from concept to creation.

Thank you for taking the opportunity to review our brief proposal and the following examples of our work. We’ve had the pleasure to serve many amazing clients over the years, however, in appreciation of your time, we have limited these projects to the most applicable.

 

Video Examples

 

Storybrand Video

A storybrand video is a great way to make a personal connection to your brand and show your viewers the personality and values behind your business, and establish a relationship of trust and loyalty with your customers. Ultimately, a storybrand video shows customers how your products/services can solve their problems and better their lives. These videos can range from 3 minutes to 10 minutes, depending on your story and preference.

In this video for DeVos Builders, he wanted to highlight his commitment to quality craftsmanship and building homes that last generations.

 

Short-Form Storybrand Video

It’s always important to have short, concise, and more digestible content for your soicla media channels. A short-form storybrand video can be used as a teaser to drive your audience to your website to view the full story. This can also be used in any sales presentations as an introduction or elevator pitch.

GS Long was able to use this “teaser” video at an internal event to create excitement within their team.

 

Short-Form Video: Highlight

Incorporating short videos on your website not only helps with SEO and page retention, but it can also efficiently inform viewers of the content on a specific page. These videos are also a great sales tool to give your potential customers an “inside look” into your organization.

Sage Fruit was looking for a short educational video about their cherry process. This video was used to inform customers that do no have the opportunity to visit their facilities to see what the process looks like from orchard to loading trucks.

Our team also created social media videos from this full length video to break it up into 3 steps. You can view those videos here:

Cherry Process - Field to Bin

Cherry Process - Packing Line

Cherry Process - Packaging & Loading

 

Social Media Video

Sometimes, the footage can do all of the talking! Including graphics on screen paired with video footage provides additional information and more captivating visuals for the viewer.

Smart Apply was looking for a compilation video to promote their products. We selected the best footage from different videos to show off the product capabilities.

 

Social Media Reel

We can also create social media videos in a vertical format for a better viewing experience on platforms like Instagram and Facebook Reels.

 

Website

We built this website for DeVos Builders which incorporates the full-meal-deal of what DV can offer, leaning heavily on pro imagery and videos to do the talking. We completed a Storybrand Exercise with Gerrit and pulled small pieces of his old website to write the copy and headlines throughout.

 

Branding

Below you will see a variety of examples of branding we’ve done for several organizations. From real estate to ag and tech, we’ve helped many companies develop a brand that represents who they are and what they represent. Whether you’re an established organization that is looking for a refresh or a start-up ready for launch, we’re excited to help you create something you’re proud of!

Photo Examples

Project Description

Digital Vendetta will produce video and photo marketing content of the utmost quality to highlight who TTC Construction is and showcase your services. A storybrand video will tell a brief background of the organization, but the main goal is to show that you understand your customer’s needs and strive to make their lives better. Promotional and testimonial pieces will show potential customers firsthand experiences as to why you are the right choice for their needs. Photography will be captured during production days for these videos for additional content to be used on the new website and social media posts.


Deliverables

  • Storybrand Exercise

    • DV will guide you through the Storybrand Exercise which will make up the key components of your brand and story. This exercise will simplify your message and focus on how your product or service will guide your customers to be the hero in their own story.

  • 1 (2-3 minute) Storybrand Video

    • This video will include interviews with the TTC leadership team and testimonials from customers. It will live on the website and can be used for social media, email blasts, etc. Think of this video as the foundation that the rest of the content is built upon.

  • 1 (60-90 second) Short-Form Storybrand Video

    • A short-form video can be used on your social media channels to help drive viewers to your website to learn more about your organization.

  • 4-5 (60-90 second) Additional Short-Form Videos

    • Additional short-form videos can be created to highlight each of your services. These videos are great assets to add to your website to give viewers a visualization of your products and services.

  • 8 (30-60 second) Social Media Videos

    • These videos can highlight the different aspects of your business, provide informative information to your audience, or testimonials from customers. These can be used for digital advertising, as well as social media. These are typically excerpts from the longer form videos, edited vertically for some social media outlets.

  • Photography Package (40-50 edited photos)

    • Photos will be captured during all production days to be used on the updated website, social media, print materials, etc.

  • Updated Website

    • DV will build out a new website on Wix for a more functional and informative site for viewers. We will work with your team on copywriting and website layout. Wix is a user-friendly platform and will be easy for you to manage on the backend after it is built.

  • Company Rebrand

    • DV will work with you to rebrand TTC Construction to better represent your company. This will include a new logo and branding (colors and fonts).


Budget

The below budget breaks out the cost for each of the above deliverables.

Storybrand Exercise

  • 3 hours x $200/hour = $600

    • Includes DV CEO and Account Manager guiding you through this exercise and delivery of exercise summary.

Storybrand Video

  • Production Days:

    • 5 half days x $2,000/half day = $10,000

      • These days are dedicated to capturing interview and b-roll footage with TTC leadership, customer testimonials, and specific project footage. During these production days, we will be capturing all of the footage we need for all deliverables.

      • Includes a 2-3-person team, pro cameras and drones, lighting package, and audio recording.

  • Pre and Post Production: 5 days x $925/day = $4,625

    • Includes account management, conceptual meetings, creative planning and storyboarding, scheduling, editing, rendering, and delivery.

Short-Form Storybrand Video

  • Pre and Post Production: 1.5 days x $925/day = $1,387.50

    • Includes account management, conceptual meetings, creative planning and storyboarding, scheduling, editing, rendering, and delivery.

Additional Short-Form Videos

  • Pre and Post Production: 4 days x $925/day = $3,700

    • Includes account management, conceptual meetings, creative planning and storyboarding, scheduling, editing, rendering, and delivery.

Social Media Videos & Photography Package

  • Pre and Post Production: 4 days x $925/day = $3,700

    • Includes account management, conceptual meetings, creative planning and storyboarding, scheduling, editing, rendering, and delivery.

Updated Website

  • $4,500

    • Includes the cost of a third-party designer and DV project management and creative direction.

Rebrand

  • 12 hours x $105/hour =$1,260

    • Includes the cost of a third-party designer and DV project management and creative direction.

Total = $29,772.5


Thank you for taking the time to review this proposal. We’d be happy to adjust the scope to better fit your needs if we collectively discover that we could accomplish your goals with less time or resources than are listed above. Take care!